Earth Hour

... is it's merely a symbolic gesture to remind us that the world is dying. And that we are the ones killing it. Nonetheless, it is also incapable of what it claims to do (if not "claim", then "propagate").

One must admit that Earth Hour adverts are highly suggestive that if we stay dark for an hour on that special day - March the 29th, it'll save the world from crumbling into the depths of global warming, CO2 overload, and possibly the extinction of cub seals in North Pole (speaking of which, Canada is starting it's massive seal clubbing today. But it's a story for another day.)

Understand this, Earth Hour has its purpose to figuratively, emblematically signify the effects of human industrialisation and possibly instill a sense of awareness or remorse in hopes that it might trigger our conscience and rationality to move towards the 'greener' path.

But in praticality, it has no significance.